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SECURITYFOCUS JOBS - NEW OPPORTUNITY
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JOB DESCRIPTION
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Position: Regional Channel Manager
Location: Boston, Massachusetts, United States
Type: Permanent F/T
Closing Date: 2007-09-23
Job Description
To increase revenue through the channel by developing and implementing a world
wide channel program. Also to drive all initiated campaigns into channel and
other partners and leveraging Partners for other marketing activities.
Duties & Responsibilities
• Identify present situation and needs for channel marketing in each of
the subsidiaries, understanding the needs of each subsidiary
• Develop and implement a world wide channel marketing program including
strategy, leveling and deliverables that meets the needs and can be executed by
the subsidiaries
• Identify the appropriate localization of the channel marketing program
and agree this with each subsidiary, setting expectations for both parties
• Monitor the performance of the program, eliciting feedback for each
subsidiary, identifying and agreeing improvements. Understand deviations from
the agreed strategy and address these with the subsidiary marketing teams,
escalating as necessary
• Maintain the collateral and initiative to support the program in
conjunction with the Corporate and subsidiary marketing teams
• Identify the best practice in partner marketing activities and ensure
that this is accommodated within the program and shared across the subsidiaries
• Establish guidelines, in conjunction with the subsidiaries, that will
maximize the channel marketing development
• Work with subsidiary channel marketing functions to build and maintain
the partner’s website presence. Define content and ensure localization
meet the needs to subsidiaries and adhere to the agreed strategy, working with
the Web team to achieve this.
• Serve as an interface between Corp Marketing, Strategic Alliance Sales
and subsidiary Channel Marketing organizations
• Develop standard business plan template for subsidiaries to use with
channel partners, working with subsidiaries to ensure these plans are completed
• Provide proactive support to help subsidiaries recruit and replace
channel partners, as well as improving the performance of existing partners
• Work closely with subsidiaries to ensure successful execution of
campaigns and programs on a country level
• Collaborate with other global functions to identify and create
opportunities for partner involvement to achieve sales and business plan
objectives
• Work with education to ensure that channel partners are equipped with
product knowledge, identifying gaps in what education can provide and
addressing these
• Ensure that the ongoing aspects of the partnership, including (but not
limited to) training, event co-ordination, equipment requests are executed
effectively in the local markets
• Provide ROI analysis of investments and success measurement of programs
Special Conditions
• Ability to travel worldwide
• Must have valid passport
• Location – US based
Experience
• Put together an International channel marketing program
• Experience of a matrix organization
• Implemented an Int’l channel marketing program
• Put together business plan templates for partners
• Worked with subsidiary or country organizations
• Built an international go-to-market channel
• Put together co-marketing campaigns with partners
• Implemented a co-marketing, MDF Fund
• Partner experience from the IT Industry
• Knowledge of Information Security products and players
• Budget owner
• Operated in an international role including NA and European operations
• Computer security
* Send Resumes to: ejensen@maxus.net
JOB REQUIREMENTS
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• Put together an International channel marketing program
• Experience of a matrix organization
• Implemented an Int’l channel marketing program
• Put together business plan templates for partners
• Worked with subsidiary or country organizations
• Built an international go-to-market channel
• Put together co-marketing campaigns with partners
• Implemented a co-marketing, MDF Fund
• Partner experience from the IT Industry
• Knowledge of Information Security products and players
• Budget owner
• Operated in an international role including NA and European operations
• Computer security
CONTACT
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Please email resumes and contact information to ejensen@maxus.net
All inquiries will be treated confidentially.
Elizabeth Jensen
ejensen@maxus.net
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SECURITYFOCUS JOBS
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