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SECURITYFOCUS JOBS - NEW OPPORTUNITY
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JOB DESCRIPTION
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Position: Management
Location: Cupertino, California, United States
Type: Permanent F/T
Closing Date: 2006-07-27
Marketing Communications Manager
The marketing communications manager will be responsible for supporting all
marketing communications efforts. These include: collateral, Website,
electronic direct mail, tradeshows, seminars, webinars, PR, analysts relations,
customer references for case studies and press releases and events. This role
will cover both direct and indirect lead generation programs such as online
events, advertising, search engine marketing, PR, speaking opportunities,
customer case studies, collateral, website updates, press releases, etc. S/he
will work with the team to develop and guide messaging from concept to
production, develop content and project manage all deliverables.
Responsibilities:
Manage and execute on lead generation programs to increase leads and enhance
the quality of leads delivered to the inside sales team and track/report
results into Salesforce.com CRM system.
Develop and deliver collateral to support our sales team including brochures,
data sheets, white papers, sales guides, email templates, PPT, website content,
customer case studies, etc.
Plan and deliver on press opportunities along with senior staff and outside PR
agency. Initiatives include editorial ops, byline story development, trend
angles, executive visibility angles, industry specific stories and other press
initiatives.
Function as the conduit for Sales to see and hear the ArcSight news through
regular and insightful written and verbal communication with the field
organization.
JOB REQUIREMENTS
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Required Experience:
The candidate must have at least 7-10 years of marketing communications
experience and will have a background in enterprise software and possess a
strong understanding of the security software market and technology.
Demonstrated record of success in marketing communications and PR for high-tech
products and services. Excellent interpersonal skills coupled with
exceptionally strong writing, presentation and verbal communications abilities.
Must be extremely well organized and detail-oriented with ability to deliver
the right message at the right time. This person must be a self-starter, highly
motivated, flexible and energetic. Experience in all channels of marketing
including website design and production, electronic direct mail, webinars,
seminars, collateral development, PR and advertising. Requires strong knowledge
of Microsoft Office products and multi-media communications including
PhotoShop, Illustrator, InDesign and PowerPoint. Knowledge of a CRM solution
such as sales
force.com and/or database systems a plus. Ability to work across the
organization at all levels to execute on all marketing communications programs.
Desired Experience:
Candidate will have been in the enterprise software field for 7-10 years with
some experience in the security arena.
Education:
B.S./B.A. degree required, preferably in communications or marketing.
ArcSight, Inc. headquartered in Cupertino, California is a leading provider of
enterprise software solutions that enable large organizations to manage
security as a critical business process while protecting vital information
assets and functions.
www.arcsight.com
Please send resumes to jobs at arcsight.com
CONTACT
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www.arcsight.com
Please send resumes to jobs at arcsight.com
ArcSight
sue
Staffing
jobs@arcsight.com
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SECURITYFOCUS JOBS
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http://www.securityfocus.com/jobs
